In Hudson Square, waste bins do more than collect trash — they spark conversation.
With Bigbelly and design agency Six + One, the BID used humor, color, and clean design to turn essential infrastructure into a neighborhood voice.
“People laugh, they take pictures, they remember it — that’s placemaking.” — Suzy Changar, SVP Marketing & Communications, Hudson Square BID
The results: cleaner corners, fewer collections, and a recognizable neighborhood identity — the same creative spirit that attracts Disney, Google, and design leaders to call Hudson Square home.
Cleaner, Greener, and All Together Better.
